Biosearch Life (Madrid, Spain) and AIDP Inc. (City of Industry, CA) have signed a sales and marketing distribution agreement in the United States with the aim of promoting and marketing the range of products specialized in Biosearch Life in the American market. These include innovative, branded botanical extracts, scientifically backed for areas such as women’s health, premium probiotics obtained from breast milk for infant care, immunity, oral care, as well as DHA from algae.
It would be Biosearch Life’s second distribution agreement for this geographic area, in addition to the one that the company has active with its current distributor, SuanFarma, a company with which Biosearch Life has been collaborating closely in recent years with the aim of establishing the bases of the distribution in the United States of its generic extracts.
With this new marketing and distribution structure, Biosearch Life doubles its efforts and its commitment to a market, the American, of great importance and potential for the company’s business and which already accounts for 8% of the turnover.
In the words of Marcelo Durante, Director of Global Sales and Marketing at Biosearch Life: “We are very pleased to have AIDP as a new partner to promote our products in the North American supplement market. AIDP’s expertise in selling high quality branded ingredients makes them the perfect complement to our distribution strategy for the range of high-quality European extracts, probiotics and DHA from algae. We believe that having AIDP and SuanFarma will allow us to achieve better results in a market that has great potential for us. ”
“AIDP is pleased to be able to offer Biosearch Life ingredients to its North American customers,” says Mark Thurston, president of AIDP, in a press release. “What attracted us to Biosearch Life was its commitment to sustainability, transparency and the quality of science. This allows us to provide more solutions, particularly in the area of nutrition support, prenatal and postnatal health, and mother and baby nutrition”.